Product Marketing Manager
Location:
Tel Aviv
Our cool client is a leading venture-backed fintech startup building the OS of smart investing. They aim to become the industry standard for financial research by applying advanced AI to provide faster, more accessible, and trusted coverage for all global financial instruments. Their AI technology scans, analyses, and ranks all public equities and generates an easy-to-read fundamental equity research report for every stock and in any language.
They are looking for an experienced Product Marketing professional to join the growing marketing team, and help create meaningful and attractive content to support the brand, marketing efforts, and growth.
As product marketing manager, you will liaise between the marketing team, product team, and Bizdev team, and will help influence the company value proposition and the efforts impacting the market adoption of our offerings.
Key Responsibilities:
Go-to-Market Strategy: Develop and implement effective go-to-market strategies to ensure the successful launch and adoption of our products.
Develop messaging and storytelling around new product features and execute parallel sales enablement materials
Centralize information about future product feature releases, partnership plans, and customer insights to create messaging and holistic marketing strategies.
Conduct regular market research to identify market opportunities and threats.
Marketing Collaterals: Develop a wide range of marketing materials, including sales decks, demos, solution overviews, success stories, datasheets, competitive positioning, sales guides, presentations, and training materials.
Collaborate horizontally with stakeholders across several teams including product, sales, customer success, Bizdev, and partnerships to ensure alignment and successful execution of initiatives.
Write and edit technical documents, including user manuals, white papers, and guides.
Collaborate with the Marketing and Research team to develop content that aligns with our brand voice and goals.
Requirements:
Knowledge of the stock market and related financial concepts - a plus!
2-4 years of product marketing experience with hands-on experience in B2B Service or SaaS product marketing. Preferably, we are looking for a marketing generalist who has been in 1-2 different marketing roles. You must be great at marketing!
Strategic thinker! You should own your domain. Proactively build new processes, and take active responsibility for driving results.
Excellent communication and collaboration skills.
Ability to multitask and push stakeholders across teams to make deadlines.
Strong project management skills and the ability to prioritize tasks and resources effectively
Creative copywriter: able to write short and concise messages to draw attention.
Native-level English written and verbal communication skills.