Marketing Campaign Manager
Our client, an international leader in IT management solutions is looking to recruit a highly talented, passionate Marketing Campaign Manager to manage and scale their paid marketing efforts.
The Marketing Campaign Manager will be responsible to design, develop and execute multi-channel inbound and outbound campaigns with the goal of generating leads, opportunities, pipeline and revenue.
This role requires a high level of creativity, attention to detail, project management skills, and a passion for data and analysis.
The ideal candidate has experience as a Campaign Marketing Manager in a global tech company.
Create, analyze, execute and optimize paid campaigns across multiple platforms on a large scale.
Manage key conversion points in the marketing funnel, including landing pages, website calls-to-action (CTAs), lead-generating forms and emails.
Run ongoing A/B tests on different performance parameters.
Manage vendors and agencies.
BA/BS or equivalent working experience.
At least 2 years of hands-on in paid marketing and global campaigns
In-depth knowledge of the various paid marketing channels and technologies, including paid search, remarketing, social network advertising.
Experience in running international B2B campaigns
Past experience with Google Analytics, A/B testing, and inbound marketing tactics. Tag Manager - an advantage
Excellent Excel capabilities
Fluent English (written & spoken) - a must.
A self-motivated, result-driven, enthusiastic, team player with great interpersonal skills
Marketing automation tools