Head of Native

Location: 

Tel Aviv

Our client is an awesome and growing online publishing house and we are looking for an awesome Head of Native!


They are a group of content writers and monetization experts. Every day, they give millions of readers a moment to themselves... a moment that can positively twist their day and easily be shared with others. 


Their offices are in South Tel Aviv.


The true match is an experienced PPC manager with native experience, a go-getter person with multi-tasking abilities, a creative mind, and management abilities!


As the Head of Native you will:

  • Lead our new native activity from A-Z:  Establish the activity from scratch, Characterize technological needs, recruit team members.

  • Develop, Execute, monitor, and optimize multiple campaigns on various native platforms (Gemini, Taboola, Outbrain)

  • Conduct various A/B tests to improve results

  • Constantly provide creative best practices and feedback to drive high-performing advertising campaigns

  • Carry out marketing research & Analyze marketing performance data

  • Leverage emerging platforms to identify and engage with known and new audiences

  • Managing large scale budget


Requirements:

  • At least 1-year experience as a PPC Manager

  • At least 1-year experience working on native platforms (Gemini – an advantage)

  • Excel proficiency and analytical skills

  • A creative mindset - ability to produce creative campaigns and a sense to design appealing creatives

  • Native level of English

  • Availability in non-conventional hours

  • High management and social abilities

  • B.A./B.Sc. degree – an advantage