Digital Marketing/ Automation Specialist
Our great client is a global company with machine-learning-based products in the mobile marketing and market research fields.
They are looking for a marketing automation manager to help them generate demand with lead generation campaigns, email marketing, and marketing automation.
In your day-to-day, you'll:
Take part in planning and lead the execution of the marketing strategy for demand generation across different channels.
Initiate, build and optimize lead generation campaigns on the web and social media.
Promote the company’s content through a variety of advertising platforms and channels.
Measure, analyze, and optimize the company's lead generation campaigns and additional marketing effort’s performance using Google Analytics and other tools.
Desired experience and skills:
2+ years of experience in digital marketing/social media/PPC/SEM.
Creative approach for advertising channels and digital marketing metrics.
Excellent knowledge of SEO, SEM, Google Ads, LinkedIn Ads, Facebook ads, etc.
Ability and drive to meet KPIs.
High levels of creativity, proactivity, sense of ownership, and self-motivation.
Fluent in English - a must.